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AI Models

Every service that searches or recommends products relies on one or more AI embedding models — labeled Nets in Panel. A Net converts text, images, or both into a vector; two products (or a query and a product) are considered similar when their vectors are close together. This page explains what each Net actually does, so the weights you set on a campaign’s Semantic Search section mean something concrete.

Nets are activated per site under Site → AI methods in Panel — see Panel Configuration. A campaign can only be weighted toward a Net that’s already turned on for the site.

  • 🍵 Darjeeling Second Flush Net


    Text-to-text. Understanding query meaning and matching it against product text (title, description). Also powers query understanding — extracting brand, size, color, and price signals from what a shopper typed.

  • 🌋 Volcanic Water Net


    Text-to-image, image-to-image. A general-purpose, high-fidelity model that works across both text and visual matching — a strong default for most Text Search and Visual Search setups.

  • 🍇 Berry Punch Net


    Text-to-image, image-to-image. Similar range to Volcanic Water, tuned to be lighter and faster — a good choice when result speed matters more than maximum precision.

  • 🎨 Kiba Net


    Image-to-image. A small, fast model for pure visual similarity — grouped under Color in Panel and commonly used for color-aware matching.

  • ☕ Barraquito Net


    Image-to-text. Also grouped under Color in Panel, alongside Kiba — enabled per site via the same AI methods panel.

Each service campaign has separate weight sliders for text embeddings (product weights) and image embeddings (image weights). Turning on more than one Net and giving each a weight blends them: the final closeness between a query and a product is a weighted average across every active Net. Setting a Net’s weight to zero (or leaving it off) excludes it entirely.

There’s no single right combination — a text-heavy catalog with detailed descriptions benefits from a higher Darjeeling weight, while a highly visual catalog (fashion, home goods) benefits from leaning on Volcanic Water or Berry Punch. If you’re not sure where to start, Panel’s default configuration option when creating a campaign picks a sensible starting combination for you.